Governments increasingly include these activities into their development strategies. Johannesburg, durban, cape town, pretoria, port elizabeth, bloemfontein. The trepidation over crime and safety concerns emerged as one of the main issues in relation to south africas hosting of the 2010 fifa world cup, prominent in the media and political debates. The number next to each country is their soccer ranking. We still havent seen any leaked argentina shirt for the world cup, plus we dont know yet if they will qualify for the tournament which will be held in south africa. Guided by local historian raymond heron he unfolds a remarkable story that features winston churchill, gandhi and the brave sacrifice of many. This paper compares south africas hosting of two of the worlds largest sporting events to date, the 1995 rugby world cup and the 2003 cricket world cup by doing a political analysis of these two. Here is the inside story of how some of the biggest names in sports came together to launch a massive marketing victory. It took place in south africa from 11 june to 11 july 2010. It was the first time that the world cup has ever been held in africa, so south africans were excited and very proud of their country.
This massive sport event was held in africa for the first time. This fixture also took place in 2010 world cup group stage germany won 10 thanks to a mesut ozil effort. Many of these conversations, in the uk at least, quote from news reports of a home office analysis1 which purports to have found a link during the 2006 world cup between sporting events, alcohol consumption and a rise in domestic violence. Jun 30, 2010 bbc sports mark lawrenson visits spion kop in south africa to find out why liverpools famous terrace bears the same name. The book contains an introductory essay, table, analysis of team players, coach, history, flag, foods, and uniforms for each. Trochowski shimmies down the left and lifts a cross into the centre for klose, who sidefoots a dropping ball into the bottomleft corner. Due to a good planning, organization and event management, the 2010 world cup was recognized as a great success by the international community. Europe africa asia oceania concacaf south america 2006 fifa world cup. Case study of a contemporary international sporting event case study. This lively history of the worlds greatest sporting event outside the olympics is told by veteran soccer journalist and historian brian glanville and read by the former arsenal goalkeeper bob wilson. Football nike, should develop a strategy to succeed in the 2010 world cup games in south africa. Its a simple and cheap laymans companion to the 2010 world cup, giving out the basic information everyone generally wants to have to hand as they watch the games and record results. The presentation by the deputy director general highlighted several statistics around the state of tourism, the departments rationale for its choice of priorities, key performance areas, progress on 2010 preparation, lessons learned from the. The 2010 soccer world cup the case of south africa a megaeve nt such as th e 2010 socc er world cup is an event th at occurs on a onceoff basis, but whi ch has the poten tial to contri.
The book is also an excellent introduction to the tactical side of soccer for those new to the game. Few with world cup experience 05272010 usa 23 the south africabound u. These are the presentations which i gave at the atlas event making the most of the world cup at the stadium of light on march 18th 2010. Run over to buzzsumo today for a 14 day free trial. Sport tourism events have grown in prominence globally. Murder inc in mbombela a 25yearold contract killer has accused an influential anc leader in mpumalanga of offering him r100 000 and a cushy government job if he poisoned government officials who were blocking access to tenders linked to the 2010 soccer world cup though his three. What a finish by klose, who has now scored as many world cup finals goals as gerd muller. Jun 14, 2010 as a west ham fan who knows that one of the main reasons the team managed to stay in the premier league last season was due to the skills of goalkeeper robert green, i was shocked by his fumble. Us world cup chances of advancing business insider. John carlin, author of playing the enemy, says all the stories about the 2010 fifa world cup being the 1995 rugby world cup all over again, about healing racial wounds, uniting the fractured nation and so forth, were off the mark. I like this book because it gives all the information about the world cup 2010. The world cup draw is on tonight, and if youre wondering why people get so excited about the ceremonial yanking of ping pong balls out of fish bowls, read on. Benefits of hosting fifas other world cup events some case studies fifa u20 world cup canada 2007 fifa u17 womens world cup new zealand 2008 fifa u20 womens world cup chile 2008 fifa u20 womens world cup germany 2010.
What are your thoughts about the financial power of nike. The world cup 2010 poses a massive challenge as well as an opportunity for south africa. Securing south africa during the 2010 fifa world cup. World cup trivia participating as player and as coach. Enter the 2010 fifa world cup short story competition.
The toughest world cup groups for the 2010 soccer world. Tweet as the dust settles on south africa after the world cup, opinions seem divided on whether the tournament was a success or not. Theres over 40 world cup qualifying scenarios to take part in, many of which are difficult to fully complete on the world class and. Not only is it capable of facilitating social cohesion, but can also be a catalyst to implement transport solutions that will leave us with hugely improved infrastructure and other benefits for road safety. Footballs world cup is one of these special occasions. As soon as the event was finished business people could no longer be protected under the soccer world cup 2010. Beyond data, buzzsumo offers priceless insights into content discovery, monitoring, influencers and outreach, content research and planning, and competitor research.
Road safety during the 2010 world cup in south africa. Mexico have had a good spell of possession besides the goal, but perhaps more a case of a loss of focus by argentina. Nigera v argentina 21 june cuiaba, 2300 the teams meet yet again. Since the official handing over of the rights to host the soccer world cup in 2010 several speeches in parliament and conferences made reference to the challenges, risks and proposed strategies. The 2010 world cup will be the first ever held on the continent of africa. Case studies of the 1995 rugby world cup and the 2010 fifa world cup an honors thesis presented to the faculty of the department of sociology bates college in partial fulfillment of the requirements for the degree of bachelor of arts by joshua tancer giesler lewiston, maine march 28, 2016. A case study of a suburb in cape town, south africa. Heres the bestcase scenario for the us at the world cup. Cocreation in the case of such an event is regarded as the actions and involvement of residents in the success of the event. April heinrichs 19912003, silvia neid 19952007 and hope powell 19952007 were in world cup as coaches 12 years after as player. The above rankings from 18 indicate the toughest world cup groups 1 through to the easiest world cup groups 8.
The world cup is of course the biggest event in football, or soccer if you prefer. This book isnt a football history book or a world cup stats book. Bbc sports mark lawrenson visits spion kop in south africa to find out why liverpools famous terrace bears the same name. Guide to the teams and personalities of the 1994 world cup hosted by the u. The cultural component to the 2010 fifa world cup has got off to a shaky start, thanks to the fumbling of the department of arts and culture which, months ago, unceremoniously pulled the plug on its own prior commitment to provide up to r150 million for special arts and cultural funding. Silvia neid 19912007 were in world cup as coach 16 years after as player. International sports tournaments have the ability to bring the world together like no other occasion, as people from all over the globe gather in one place to cheer their team on. The cultural component to the 2010 fifa world cup has got off to a shaky start, thanks to the fumbling of the department of arts and culture which, months ago, unceremoniously pulled the plug on its own prior commitment to provide up to r150 million for special arts and cultural funding during the world cup click here for the full sordid story. On the potential of the 2010 world cup for sustainable development in africa.
As the part of 2010 world cup program, the municipalityof durban embarked the project constructing moses mabhida stadium in 2005 and completedon time in 2009. On the world cup as a test case for south africa the country has the opportunity to prove, one more time, that. The bidding process for hosting the tournament finals was open only to african nations. There is a full account of each of the finals since the first event in 1922 the goals, the controversies, the rivalries with the national. What is your opinion on the success of a sustainable approach in a worldwide market. Jul 30, 2010 as fifa president sepp blatter gave south africa a nearperfect 9 out of 10 for its hosting of the 2010 fifa world cup, analysts said the spinoffs of improved perceptions abroad could have a longlasting impact not only on south africa and its development but on the continent as a whole. The history of the world cup by brian glanville alibris. All game modes captain your country story of qualifying walkthrough penalty shootouts. This book features introductory essays on the cultural importance of soccer, the world cup, this tournament in particular, and on african soccer. He wondered whether people who had invested in a business for the purposes if the 2010 fifa world cup would have to conclude their business within 6 months. The average ranking of the group is simply an average number of the 4 countries soccer rankings.
World cup 2010 the 19th fifa world cup was held in south africa, between 11 june and 11 july 2010. In the view of government and engineers, this project was given credit as asignificant achievement of durban city demonstrating africans capabilities. The game ended in germanys favor and england fans were devastated. Between the 2010 world cup and the 2014 world cup, goalline technology became a major focus for fifa. A spatially based stratified random sampling method was used to interview 344 residents living within one kilometre of the stadium. Adv erasmus sought clarity on what protected event referred to. Packed with stunning photographs and expert analysis of each team, its star players and its prospects in the finals, this is essential reading for football fans everywhere.
Allows students to think about strategy and think ab. This is not only the best introduction to the 2010 world cup. Youll laugh out loud, youll argue, but when its all over, youll know more about the world cup and soccer than an espn analyst. Jan 04, 2015 to sum up, the 2010 world cup hosted by south africa was perceived as a phenomenon.
The 2010 word cup in south africa the writepass journal. Buzzsumo is the worlds best way to discover, analyze and amplify your content. So there we have some shirts that were designed with adidas 0910 templates. One of our favorite case studies of all time is the story of how nike used epic content to win the world cup buzz. This report aims to create a historical record of the 2010 fifa world cup, to consolidate lessons for. Meeting summary the national department of tourism briefed the select committee on its strategic objectives and 2010 world cup readiness.
What is your opinion on the success of a sustainable approach in a world wide market. The world cup in 2010 is an opportunity whose benefits can and should ascend far beyond soccer. The old flag could not be allowed to be displayed because, in addition to what it signified to the majority of south africans, it was also the flag under which many african countries were raided during apartheid. Mexico have had a good spell of possession besides the goal, but perhaps more a. Case studies of the 1995 rugby world cup and the 2010 fifa world cup an honors thesis presented to the faculty of the department of sociology. World cup 2010 b case study solution, details nike football marketing efforts leading up to and during the world cup in south africa 2010. Despite the challenges presented in brazil during the world cup across the venues, team base camps and venue specific training sites, the whole team pulled together to overcome the problems presented on a daytoday basis. Sign of a victory official 2010 fifa world cup anthem. The 2010 fifa world cup was the 19th fifa world cup, the world championship for mens national association football teams. The purpose of the study was to investigate the involvement and actions of residents of south africa prior to the commencement of the 2010 world cup, which was held in south africa during june and july 2010. The explanation lies in a 2010 world cup match between england and germany, when an english goal was wrongfully disallowed by the referee.